The pursuit of a digital transformation is no longer just for technology companies. Increasingly, more businesses across industries are modernizing their technology in the hopes of meeting increasing customer demand for seamless digital interactions (think chatbots, easy payment processing) and an appetite for more comprehensive brand experiences. According to a 2020 Salesforce report, “88 percent of customers expect companies to accelerate digital initiatives due to COVID-19,” and “80 percent of business buyers expect to conduct more business online post-pandemic compared with before.”
This guide provides a step-by-step framework for business leaders looking to implement AI successfully within their organizations. It includes real-world case studies, practical insights, and actionable strategies to help companies streamline operations, improve efficiency, and drive growth through AI.
The pursuit of a digital transformation is no longer just for technology companies. Increasingly, more businesses across industries are modernizing their technology in the hopes of meeting increasing customer demand for seamless digital interactions (think chatbots, easy payment processing) and an appetite for more comprehensive brand experiences. According to a 2020 Salesforce report, “88 percent of customers expect companies to accelerate digital initiatives due to COVID-19,” and “80 percent of business buyers expect to conduct more business online post-pandemic compared with before.”